If you distribute press-on nails to more than one retailer, ecommerce account or territory, prepare the supplier request by design and downstream destination before asking for a total. A distributor-ready assortment should show the design reference, customer or channel, quantity per design, existing or new route, retail unit, packaging scope, identifier responsibility and shipping destination.
Do not apply one assumed MOQ, price or packaging rule to every line. Existing catalog designs, branded versions and new custom designs can follow different conditions. The supplier quote is easier to compare when each line says what is known, what needs a sample and what still needs confirmation.
Start with the downstream customer map
A distributor is not choosing only for one shelf. The same wholesale press-on nail assortment may be allocated to several boutiques, online stores, salons or regional accounts. Before choosing designs, write down the selling context for each group:
- customer or internal account reference;
- country or territory and destination postal code;
- sales channel and expected retail presentation;
- designs or finish families the account requested;
- quantity per design, not only the combined total;
- standard or branded packaging route; and
- timing window for samples, quotation and launch.
The account reference can be an internal code. Do not send a downstream customer's personal data when a channel or account code is enough for the supplier to quote.
This map prevents a common mistake: treating a distributor's combined demand as one interchangeable product request. A total quantity may be useful for planning, but the supplier still needs to know which designs, packaging versions and destinations belong to it.
Build one quote line per design
Use one row for each design and keep the following fields together:
- supplier design reference or image reference;
- shape, length and finish direction;
- quantity for each downstream account or channel;
- combined quantity for that design, if applicable;
- existing catalog, existing design with branding or new custom route;
- retail set contents and size arrangement;
- packaging and insert version;
- sample needed and the decision it should answer;
- destination and timing window; and
- information still to be confirmed.
The wholesale press-on nail line-sheet guide explains why a dated design reference and orderable line matter. A distributor can extend that structure with account and destination columns without turning the line sheet into a promise of available stock.
Separate the three buying routes
The first decision is not “How many sets can I buy?” It is “What route does each line use?”
Existing catalog designs
Use this route when the distributor is selecting current designs. SENAILGLOBAL's public catalog states that availability, quantity conditions and final item pricing are confirmed for the actual request. List the designs and quantities per design, then ask for the proposed mix rather than assuming every catalog image is a live SKU.
Existing designs with branding
The nail design can remain the same while the backing card, insert or box changes. Treat product quantity, packaging scope and branding requirements as separate quote lines. The account may need the same design with different presentation, so record the packaging version beside the design instead of hiding it in a general note.
New custom designs
New artwork is a different development route. SENAILGLOBAL's private-label page currently states a starting condition of 100 sets per new design. That is a first-party condition for the stated custom route, not a universal MOQ for every existing-design distributor order. Ask the supplier to confirm whether the requested quantity, sample and packaging route meet the current brief.
The MOQ quote guide shows how to keep product, design, packaging, sample and freight minimums separate.
Decide what a sample must prove
Distributors do not need to sample every line for the same reason. A sample can answer a product question, a packaging question or a presentation question. State the decision before requesting it:
- Does the selected design match the account's shape, length and finish direction?
- Does the set contain the expected pieces and accessories?
- Does the retail pack fit the account's selling route?
- Does a branded card or insert use the approved version?
- Is the item a suitable reference for a later reorder?
SENAILGLOBAL's current catalog lists design samples at USD 5 per design plus shipping and usually about one week after payment and specification confirmation. Existing styles may be faster and complex work is confirmed separately. Treat this as current catalog guidance for the actual request, not as a blanket timing promise for every distributor project.
If several downstream accounts request the same design, one approved reference may reduce duplicate questions, but each packaging or branding version still needs its own confirmation. Keep the account allocation separate from the sample approval record.
Keep packaging and identifiers in the right hands
Distributors often combine a supplier's product reference with their own catalog number, customer code or retail identifier. Do not assume these identifiers are interchangeable.
GS1 guidance says the brand owner normally allocates the GTIN. An importer or wholesaler can be the brand owner when it sells the item under its own brand or changes the packaging. That is a responsibility question for the distributor and brand owner, not a number the nail supplier should invent. The press-on nail SKU and barcode guide covers the mapping record to keep before artwork is printed.
For each retail unit, record:
- supplier design or product reference;
- distributor or brand SKU;
- GTIN or barcode status and owner;
- packaging artwork revision;
- insert and language version;
- nail count and accessory contents; and
- account or territory using the version.
If the distributor is only reselling an existing supplier pack, say so. If it owns the brand or changes the retail pack, route the identifier and packaging decision to the responsible brand owner before printing.
Use B2B catalog logic without copying another platform's terms
Shopify's B2B documentation is a useful example of the distinction between a product list and a customer-specific selling setup. It describes catalogs that control product availability and pricing for companies or company locations, plus separate quantity rules and volume pricing features. Those are Shopify features; they do not define SENAILGLOBAL's quote or the distributor's contract terms.
The transferable planning lesson is to maintain separate views:
- Supplier view: design reference, approved version, quantity, packaging and destination.
- Distributor view: account allocation, channel, internal SKU and intended resale route.
- Customer view: the products and packaging that a specific account is allowed to buy.
Do not send the supplier a customer-specific resale price when a design reference and quantity are enough. Do not promise a retailer a price or availability until the actual supplier quote and commercial terms are confirmed.
Make shipping inputs explicit
One distributor order may serve more than one destination. Put the country, postal code, requested method and timing window beside the relevant lines. If all goods ship to one warehouse, say that. If the order must be split, identify the split before the quote.
SENAILGLOBAL's catalog separates shipping from product pricing and confirms it for the destination, order weight, packaging volume and shipping method. That means a distributor should not compare two supplier quotes using product price alone when the destinations or packaging scopes differ.
For a multi-location plan, keep internal movements separate from the supplier request. The transfer-versus-reorder guide explains why a location imbalance should not be described as a new purchase unless the network is short overall.
Prepare a distributor quote brief
Send a concise brief with one section per route:
Existing designs
- design references and quantities per account;
- requested standard or branded presentation;
- sample lines and the decision for each sample;
- destination and requested timing; and
- questions about availability and mixed quantities.
New designs or private label
- design direction and reference images;
- quantity per new design;
- shape, length, finish and size requirements;
- packaging, insert, barcode and label responsibilities;
- sample and revision questions; and
- destination and shipping request.
Ask for product, samples, packaging and shipping as separate quote lines. Mark each answer as confirmed, supplier-stated, or still to be checked. This makes the next reorder easier to audit and reduces the chance that a packaging assumption becomes a product assumption.
Mistakes that make distributor orders harder to compare
- Sending one grand total without quantities per design.
- Applying the custom-design MOQ to existing catalog styles without confirmation.
- Treating a customer code as a supplier SKU or GTIN.
- Mixing several packaging versions under one design name.
- Assuming a sample proves every future batch or every retail pack.
- Comparing product prices while ignoring destination-specific shipping.
- Sharing downstream customer identity when an internal account code is sufficient.
- Promising a reseller availability before the supplier confirms the actual request.
FAQ
Can a distributor mix different press-on nail designs?
Possibly, depending on the selected existing designs and the supplier's confirmed quantity conditions. List every design and its quantity. Do not assume a mixed order has one universal minimum or that new custom designs can be pooled with existing styles.
Does a distributor need a different MOQ?
There is no universal distributor MOQ. Product, design, packaging, sample and shipping conditions can be different. Ask for the actual quote scope rather than applying a number from another supplier or channel.
Does the supplier assign the distributor's GTIN?
Not automatically. GS1 guidance places normal GTIN allocation with the brand owner. Confirm who owns the brand and retail pack, then keep the supplier reference, internal SKU and GTIN in separate fields.
Should every downstream account receive a separate sample?
Not necessarily. Sample the decisions that carry risk, such as a new finish, new size arrangement or new packaging version. Keep the approved reference and account allocations separate so one sample is not mistaken for approval of every variation.
Final checklist
Before sending a distributor request, confirm that the brief has:
- one line per design and quantity;
- one destination and timing field per shipment route;
- an explicit existing-design, branded or new-design route;
- sample decisions and packaging versions;
- separate supplier reference, internal SKU and identifier fields;
- account allocation without unnecessary personal data; and
- product, packaging and shipping questions separated.
For existing designs, request a catalog quote with the design references, account quantities and destination. For a new branded collection, review the private-label press-on nails page and request a design sample when the specification needs approval. Availability, packaging, quantities and shipping remain subject to confirmation for the actual SENAILGLOBAL request.
Sources and scope
Reviewed 13 November 2026. Shopify's B2B catalog documentation supports the attributed distinction between catalogs, company locations, quantity rules and volume pricing. GS1 guidance supports the attributed explanation of normal GTIN responsibility. These sources do not establish SENAILGLOBAL pricing, distributor discounts, territory rights, case packs or a distributor program. The account rows and quantity examples are editorial planning fields, not customer data or a forecast.